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Pricing, editorial quality, payment, monitoring throughout the guarantee: everything advertisers and publishers ask us before getting started.
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Understanding ranksource.
What is ranksource exactly?
ranksource is a global marketplace dedicated to sponsored articles and editorial placements in online media. It gives advertisers centralised access to more than 70,000 qualified media outlets across 90+ countries and 40 editorial languages.
Each media outlet sets its own prices, formats and editorial rules. The platform structures exchanges to protect payment, confidentiality and execution quality, while ensuring a clear relationship with the publisher whenever the process requires it.
The vast majority of media outlets offer at least a 12-month guarantee, sometimes 24 or 36 months depending on the publisher. The exact term is shown on every listing. ranksource monitors the publication throughout that term, up to 3 years.
So you're not an agency?
ranksource is not a traditional agency: it is first a marketplace where you see the media, prices, formats and lead times before ordering.
You can manage everything yourself, like a modern PR or growth team, or delegate more through our assisted strategy offers. In that case, our team builds the plan with Raya, prepares briefs, coordinates execution and leaves you in control of key approvals.
You keep platform transparency, with expert support when you need it.
How is ranksource different from a link-building platform?
ranksource publishes in premium press outlets with genuine influence in their sector, worldwide. These are recognised titles, not content farms.
SEO is only one of the use cases we serve. Others include brand authority, AI visibility, crisis communications and product launches.
You choose your objective in the brief, and ranksource adjusts the media selection, format and monitoring accordingly.
Who's behind ranksource?
ranksource is a self-funded French company, based in Toulouse.
It was founded by Marc de Zordo, with twenty years of experience at the crossroads of online publishing, advertising and tech, on multiple sides of the market.
How many countries do you operate in?
ranksource covers 90+ countries and 40+ editorial languages from one platform.
The public website is available in 14 languages. The main logged-in interface covers the 7 native languages most used by our customers: French, English, Spanish, German, Italian, Portuguese and Dutch. Media publication languages are much broader and are filtered separately in the marketplace.
Support helps international accounts through the main languages and AI translation when needed.
How do I get started?
Creating an account takes just a few minutes, whether you're an advertiser or a publisher. No card is required at sign-up.
You can pay each order individually or top up your ranksource wallet in advance to save time on the next ones.
From your first brief, our team is here to support you. No commitment.
Use cases · what business goal ranksource answers.
What business goal does ranksource answer?
ranksource is built around six main configurations, each with its own dedicated page.
- Brand authority
- Product launches or strategic campaigns
- Entering a new market
- Crisis communications
- SEO (domain authority)
- AI visibility
You tell us your objective in the brief. ranksource then adjusts the media selection, publication format and post-publication monitoring.
How do I build an SEO link profile with ranksource?
Describe your brief, market and the pages you want to strengthen. Raya preselects press outlets whose authority, topic and language best match your objective.
You approve the list, then place your orders. A sponsored article can include a contextual dofollow link if you select it in the brief; it can also be published without a link if your objective is more focused on brand image or authority.
ranksource checks daily for the first 30 days, then monthly until the end of the term stated by the media outlet, up to 3 years. We first seek a correction or republication. If neither resolves the issue, we refund you under the offer terms.
How do I find the right media outlets for my objective?
Enter an SEO keyword, a topic or a question for an AI assistant, or describe your campaign to Raya. ranksource combines authority, audience, editorial focus, language, country and relevance signals to deliver an actionable selection. Filters remain available if you prefer to search yourself.
How does ranksource help me show up in ChatGPT, Claude, Perplexity answers?
Ask the question your prospects actually use. ranksource records the sources cited by Google AI Overview, Perplexity and ChatGPT, then shows you which of those media outlets are available in the marketplace.
You can publish consistent content there to build a credible presence, without any promise of an instant citation.
How many publications does it take to build real brand authority?
There's no magic number. Brand authority is built through consistency and regularity, not through volume alone.
A typical trajectory runs around 6 to 12 sponsored content pieces per year, across 3 to 5 pivotal titles in your sector. The idea is to vary the angles: case study, research, point of view, sharp expertise.
Each publication then becomes a reusable asset for your sales, HR or investor narratives.
In a crisis, how long before publication?
Between 48 and 72 hours on the media that commit to that timing.
As soon as the brief comes in, our team identifies within a few hours the titles that can be activated within your window, on the audience you want to reach. You validate every step, from message to outlets.
The publication can run on several titles in parallel to balance the voice across search results and news feeds.
How do you coordinate a product launch or a funding round across several countries?
You share the target markets, the pivot date and the audience. Our team identifies the key titles country by country and arranges local writing, either by the publication's newsroom or by our language-specialist teams.
Embargoes are respected until D-day. Sponsored content pieces are published simultaneously at the agreed time, wherever you planned.
A consolidated report is delivered on D+1: titles published, audiences reached, links and early performance.
How do I roll out my brand in a new international market?
70,000+ qualified media outlets across 90+ countries and 40 editorial languages are accessible from one interface, without signing local contracts country by country.
The right approach is often to test a pilot market with one or two sponsored articles, measure the signals, then expand progressively. ranksource helps you keep the same infrastructure while adapting media, languages and angles locally.
You avoid building a local team from day one while still publishing on credible outlets in the target market.
Measuring · your campaign performance.
How do you measure the performance of a sponsored article campaign?
Effective measurement starts before you order: choose the business objective, then track two or three metrics aligned with it. An SEO campaign is not assessed like crisis communications or a product launch. ranksource helps you think by use case: brand authority, launches, market entry, sensitive communications, SEO or AI visibility. Publications are monitored for the term stated by each media outlet, up to 3 years.
Which KPIs should I track to measure the SEO impact of my sponsored articles?
Track three groups of signals: referring domains gained from the press, your domain's overall authority and your rankings for important business queries. Measure the trajectory over several months; publications remain monitored for the term stated by each media outlet, up to 3 years.
How do I measure what ChatGPT, Perplexity and Google AI Overview pick up?
From your campaign's AI visibility report, ask a question your prospects genuinely use. ranksource cross-references the sources returned by Google AI Overview, Perplexity and ChatGPT.
Each dated report distinguishes between a cited source, an answer without a source and an unavailable measurement. When a cited media outlet offers a placement, you can place your brand there directly.
How do I find media outlets where my competitors are already present?
With an active campaign, ranksource shows the media outlets where at least one named competitor has a placement and your brand does not. The “Where my competitors are, but I’m not” filter opens the matching outlets in the marketplace. Unmeasured cases are clearly labelled.
Which indicators measure brand awareness and authority?
Look at the trajectory rather than one isolated article. Useful signals are branded search, share of voice in key media, quality of titles citing you, inbound demand and credibility in sales, hiring or investor conversations. A successful ranksource campaign creates reusable proof: press links, excerpts, media logos, quotes and editorial angles your teams can use for a long time.
How do you measure the effectiveness of crisis communication?
In a crisis, three indicators matter: article sentiment, your share of voice against criticism, and what customers, journalists or investors see when they search your name. Also measure speed: time between decision, brief, publication and message pickup. Fast media can publish in 48 h, but the main issue remains narrative consistency and the ability to establish a credible version of the facts.
How do you measure the impact of a product launch, a funding round or an M&A announcement?
For a product launch, funding round or strategic operation, follow media reach, share of voice against competitors, branded searches, referral traffic and business signals right after the announcement. For a multi-country launch, measure each market separately over the same window. ranksource helps you coordinate media, languages and dates to avoid a scattered announcement.
How do I measure my breakthrough in a new market?
Read results at target-country level: local searches for your brand, traffic sent by market media, mentions in the local language, assisted conversions and commercial reactions. The right approach is often to test one market first, set baseline indicators before publication, then expand country by country. ranksource lets you keep one infrastructure while adapting titles and angles locally.
How long before the results show?
The first signals can appear very quickly: publication going live, referral traffic, branded searches and message pickup. SEO is assessed over weeks and then months. AI visibility depends on crawling, accessible sources and each model's own cycles. Brand authority builds campaign after campaign. Publications are monitored for the term stated by each media outlet, up to 3 years.
Advertisers · brands and agencies.
What's the difference between ranksource and an agency?
ranksource gives you marketplace transparency: you see media, prices, formats, lead times and guarantees before approval. Exchanges with publishers are framed in the platform, with anonymization and payment security.
An agency often sells a more opaque service. ranksource lets you choose: manage in-house, use the platform as infrastructure for your clients, or activate strategic support when you want a more managed plan.
In every case, you keep visibility over the outlets actually used.
Is it free to sign up and use ranksource?
Yes. Sign-up is free and doesn't require a credit card.
Access to the marketplace, smart search, the brief assistant, negotiations and monitoring throughout the guarantee are all included at no cost.
You only pay for the sponsored content pieces and production options you choose to order.
Which media can I publish on?
70,000+ qualified media and press sources across 90+ countries and 40 editorial languages: major titles, vertical media, sector references and credible local outlets.
You filter by authority, audience, topic, language, geography, format, budget and AI compatibility. Each media page gathers the information you need before ordering.
ranksource prioritizes authentic media, checked on entry and enriched with usable metrics.
How much does a sponsored content piece cost?
The media price is set by each publication, based on its audience, reputation and requested format. ranksource negotiates continuously to optimize market rates on each of those formats.
The cart details the media price, any content production options and applicable VAT before payment.
No monthly minimum. You pay per order.
Which formats can I buy?
Three formats are available, chosen at the time of order.
- Sponsored content (base rate): with or without a link, depending on your goal, at the same price
- Citation in an existing article: dedicated price, 30% below sponsored content by default
- Simple link in an existing article: dedicated price, 30% below sponsored content by default
Available formats and the exact price are shown directly on each publication's listing: not all titles offer the full set.
How does it work in practice?
You create your account, you describe your brief and your goals. Raya then shortlists the publications that match your angle and your budget.
You compare the listings, you validate the selected titles, and you place the orders. Our team and our tools support you at every step, from brief to go-live.
When you provide a budget, Raya also builds a priced plan within that amount. You can add it to your cart or ask an expert to review it; no order is confirmed automatically.
Who writes the sponsored content?
Three options are available, picked per order.
- You provide your own copy.
- You let the publisher write according to their editorial line.
- You order writing from ranksource through Business, Editorial or Premium, with production and review by our team before it is sent to the publisher.
Either way, the publisher reviews before publication and keeps control of the final layout.
Can you run the campaign on my behalf?
Yes, through managed campaigns. This is the option for teams that want a guided outcome without managing every media search themselves.
Our team builds the plan with Raya: strategy, media selection, brief preparation, editorial coordination, negotiation when available and performance follow-up. You approve key steps and keep visibility over selected outlets.
The package starts at €2,400 per campaign, excluding media budgets and production options.
What's the publication turnaround?
The fastest media can publish in 48 h, while premium titles or more sensitive topics can take several weeks.
Exact timing depends on the media, format, writing tier and editorial calendar. It is displayed before approval and tracked in the platform.
For urgent campaigns, ranksource prioritizes media able to commit to a short window.
How do you guarantee quality?
Quality rests on three layers: media selection, editorial approval and post-publication monitoring. ranksource checks daily for the first 30 days, then monthly until the end of the term stated by the media outlet, up to 3 years. We first seek a correction or republication. If neither resolves the issue, we refund you under the offer terms.
Is it compliant with Google rules and press ethics?
ranksource works within a transparency framework: sponsored publications follow the disclosure and editorial rules set by each media outlet and local law.
We do not promise automatic Google rankings, nor universal compliance that would depend on each country and publisher. What we do is prioritize authentic press outlets, clear briefs and placements consistent with sponsored-content best practices.
That is what makes the approach more durable than opaque link buying.
Which payment methods do you accept?
Payments can be made by card, Apple Pay, Google Pay, PayPal via Stripe when available, ranksource wallet, bank transfer depending on enabled rails and Net 30 / Net 60 deferred payment for eligible accounts.
The wallet is tracked excluding tax; VAT is calculated according to your country, status and billing information. Invoices, credit notes and accounting movements are generated cleanly.
Crypto and stablecoin rails are being prepared for relevant accounts, with support guidance when that method becomes relevant.
What about an agency with multiple clients?
An agency account lets you manage distinct client sub-accounts, with white-label billing and reporting. 30 or 60-day payment terms are available on request, and API access is provided for in-house integrations.
A single point of contact at ranksource, with a dedicated account manager on meaningful volumes.
Can I connect ranksource to my tools or AI assistant?
Depending on your account access, the API can read the catalog, prices, KPIs and balance, and automate orders. The MCP connector lets an AI assistant search, compare and prepare a priced selection. It cannot confirm an order or debit or fund the balance: you keep the approval step.
Is there an affiliate program?
Yes. Recommend ranksource around you: you receive 30% in advertiser credits or 25% in money from the actual ranksource remuneration generated by your referral's purchases or sales, for 12 months from their first finalized transaction.
Registering, recharging the account and adding media do not trigger any rewards. Your personal link can be found in your dashboard, and details on the Affiliate Program page.
Publishers · media and publications.
Why join ranksource as a media outlet?
You monetise your audience without giving up on your editorial line.
You only receive briefs that have already been filtered by our team. You set your rates, you validate every brief, you review every sponsored content piece before publication. You keep full control end to end.
ranksource acts as a trusted third party for payment: you are paid quickly, with no one to chase.
Is it free for a publisher?
Yes. Sign-up, listing your media profile, brief management and our production tools are all free.
ranksource is paid through a commission added on top of the rate you set. In practice, your net earnings stay exactly what you decided: you keep 100% of the rate you set.
How do I join the marketplace?
Application is done online, by providing your media's URL. We then verify domain ownership and our team manually validates the file.
Expect a few business days between application and the first brief.
Selection is demanding: ranksource only lists authentic press media, in order to deliver on its quality promise to advertisers.
Which formats can I sell and how much do I earn?
You set your standard rate and, if you accept them, dedicated prices for insertions in an existing article. Three formats are available.
- Sponsored content: with or without a link, at the same price
- Citation in an existing article: dedicated price
- Link in an existing article: dedicated price
If no dedicated price is set, ranksource uses a price 30% below the standard rate by default on the advertiser side. You can also apply a surcharge on sensitive categories (gambling, health, finance, crypto). Either way, you keep 100% of the rate planned for the offer.
Am I required to accept incoming briefs?
No. You are free to turn down any brief, with no fees, no justification and no penalty. Your editorial line is never up for sale.
You can also pre-ban certain advertiser categories if you don't want to receive any.
How long do I have to publish a brief?
You decide. You can commit to publishing within 48 hours for urgent briefs, or take a week according to your usual editorial pace.
Your commitment delays are shown on your media listing: the advertiser sees them before ordering.
How and when do I get paid?
ranksource acts as a trusted third party. The advertiser's payment is locked as soon as the order is validated.
Once the sponsored content piece is published, the amount is immediately credited to your ranksource wallet. No chasing, no unpaid invoice, no uncertainty.
Withdrawal to your bank account is processed within 7 business days.
Are my contact details visible to advertisers?
By default, your personal contact details remain protected during negotiations. The advertiser does not see your direct email or billing information in the marketplace flow.
Exchanges go through ranksource, with the information needed for the brief and execution. This protects your commercial team while keeping a clear framework for the advertiser.
Does it impact my editorial line?
You keep full control from start to finish. You validate every brief before production, you review every sponsored content piece before publication.
You also choose the sponsorship disclosure (“sponsored”, “partner”, “in partnership with”) that matches your editorial charter.
Can I manage multiple media outlets from a single account?
Yes. A media group can run its full portfolio of titles from a single interface, with rates and rules specific to each title.
It's the option built for publishers managing several brands in parallel.
Can I import my catalog or connect my publishing tool?
Publish without changing your habits: WordPress connection to go live in one click, catalogue import by spreadsheet, and a publishing link you can hand to an outside writer without opening up your account.
Is there an exclusivity clause?
None. You stay free to work with anyone, directly or through other platforms.
ranksource imposes no exclusivity on its publishers.
Can I refer ranksource to other publishers or to advertisers?
Yes, the program is open to publishers and advertisers. You receive 30% in advertiser credits or 25% in cash from the actual ranksource remuneration generated by your referral's purchases or sales, for 12 months from their first finalized transaction.
If the advertiser and publisher on the same order were both referred, each referrer independently earns their reward. Your personal link is available in your ranksource dashboard.
No answer to your question? Write to us.
Our team replies within hours. You can also try the marketplace directly, no card, no commitment.