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Whitepapers

Sponsored content, decoded.

In-depth research, benchmarks and outlooks on how the market is evolving. Each release is sent to you ahead of publication.

Whitepapers

Coming soon
Research · Outlook 2027
The global state of sponsored content in 2027.
By Marc de Zordo · ranksource~ 80 pages · PDF · May 2027
May 2027 edition · forthcoming

The global state of sponsored content in 2027.

A complete map of the market, region by region and sector by sector. Real observed pricing, formats that perform, editorial behaviors, and the role of AI in content production. For brands, agencies, consultants, and newsrooms that want to understand where this market is heading.

Regions14
Sectors8
Media outlets analyzed1 200+
Pages~ 80

You will be notified as soon as it drops, before the public release. No spam, unsubscribe in one click.

Forthcoming · 2027

AI visibility, complete edition

Which media outlets are cited by ChatGPT, Claude, Perplexity, Gemini, and Copilot. Public methodology, downloadable data, by category.

Forthcoming · 2027

The editorial brief guide that converts

30 pages, downloadable templates, and 12 real-world examples analyzed. For marketing teams that want press coverage that actually lands.

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