Moz and ranksource: from topic to campaign
Moz supports keyword research and link analysis. With ranksource, you can turn those priorities into sponsored articles, selected for their topic and audience.
A diagnosis before choosing publications
Moz Pro combines keyword research, rank tracking and site crawling. Link Explorer lets you examine referring domains, anchor text and new or lost links. Domain Authority and Spam Score provide indicators specific to Moz.
Two roles in your campaign
The features below describe the scope we verified. They are not an exhaustive list of everything each provider offers.
| Your need | Moz | ranksource |
|---|---|---|
| Analyze | MozKeyword Explorer, Site Crawl and Link Explorer to analyze keywords, sites and links. | ranksourceReview the data and conditions available on each media profile to inform your choice. |
| Prepare your shortlist | MozLink Intersect to examine domains linking to several sites in your selection. | ranksourceCompare media outlets by audience, topic, language, country and available offers. |
| Take action | MozPrioritize topics, site improvements and link opportunities to investigate. | ranksourceChoose an offer, prepare the content and confirm your sponsored article order. |
| Monitor | MozTrack rankings and new or lost links detected by Moz. | ranksourceTrack your order, access the published article and receive the monitoring covered by the offer’s terms. |
A workflow for using them together
Refine your angle
Use keyword research and page analysis in Moz to refine a topic that is useful to your audience.
Assess the offers
In ranksource, evaluate your shortlist against each outlet’s editorial focus, audience and terms. Domain Authority alone is not enough to decide.
Connect the campaign to measurement
Order your publications in ranksource. Keep their URLs for reporting and use Moz to continue analyzing your visibility.
This workflow describes decisions made by your team. It does not assume any automatic integration between the two products.
What this comparison does not promise
A publication does not guarantee a Google ranking or an AI citation. Proprietary scores from different tools are not interchangeable. Editorial relevance, audience and offer terms all matter when choosing media outlets.
Questions to ask before choosing
Is a high Domain Authority enough to choose a media outlet?
No. It is a proprietary Moz metric. Also check topic relevance, the outlet’s audience and publication terms against your objective.
Do you need to stop using your SEO tool to use ranksource?
No. Your tool retains its role in analysis and measurement. ranksource lets you prepare, order and track the publications selected for your campaign.
How should you budget for publications?
Compare the offers available in the catalog and review their terms. Advertiser prices excluding tax are itemized before payment. Any subscriptions to other tools should be budgeted separately.
Sources and scope
This comparison was written by ranksource using the products’ public documentation. Features and scope may change. All product names belong to their respective owners; mentioning them does not imply a partnership.
Sources checked on .
ranksource features and offersFrom your shortlist to your publications
Explore media outlets, compare their offers and prepare your next campaign.